In
Digital marketing these skills are most crucial for beginners-
Fundamental Skills:
1.
Basic Computer Knowledge
2.
Internet Navigation
3.
Microsoft Office (Word, Excel, PowerPoint)
4.
Google Suite (Docs, Sheets, Slides)
Digital Marketing Skills:
1.
Search Engine Optimization (SEO)
2.
Pay-Per-Click (PPC) Advertising
3.
Social Media Marketing (SMM)
4.
Email Marketing
5.
Content Creation (Writing, Graphic Design, Video)
6.
Analytics (Google Analytics, Data Analysis)
7.
Website Development (HTML, CSS, WordPress)
Soft Skills:
1.
Communication
2.
Teamwork
3.
Time Management
4.
Problem-Solving
5.
Adaptability
6.
Continuous Learning
Specialized Skills
(optional):
1.
Data Science
2.
Artificial Intelligence (AI)
3.
Machine Learning (ML)
4.
Video Production
5.
Podcasting
6.
Influencer Marketing
Key Areas to Focus:
1.
Understanding Target Audience
2.
Creating Engaging Content
3.
Building Brand Awareness
4.
Measuring Campaign Success
5.
Staying Up-to-Date with Industry Trends
Beginner-Friendly Resources:
1.
HubSpot Academy
2.
Google Digital Garage
3.
Coursera
4.
Udemy
5. Digital Marketing
Institute
Recommended Books:
1. 70 Best Digital Marketing Tools by Prabhu TL
Discover the ultimate toolkit for mastering the digital landscape! This book offers a curated list of 70 powerful tools to enhance your marketing strategies, streamline processes, and achieve impactful results. Whether you're a beginner or a pro, this guide is a must-have for every marketer looking to stay ahead in the competitive world of digital marketing.>>Read More
https://www.amazon.com/dp/B0DSBJJR97
https://play.google.com/store/books/details?id=f2A8EQAAQBAJ
2. Digital Marketing Maestro by Prabhu TL
Step into the world of digital marketing mastery with this comprehensive guide! Digital Marketing Maestro covers everything from foundational principles to advanced strategies, making it perfect for entrepreneurs, marketers, and business professionals. Transform your online presence and become a true maestro in the art of digital marketing.>>Read More
https://www.amazon.com/dp/B0DS54SY2J
https://play.google.com/store/books/details?id=AhA8EQAAQBAJ
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